Tips on creating digital marketing strategy

  • On November 20, 2017
  • 0 Comments
  • Digital Marketing, strategy
Do you have a strategy? A strategy that explains what you are trying to accomplish, how it’s going to be accomplished, and how you measure success? If not, then you’ve got a problem. A strategy is not having a Facebook strategy or Instagram strategy. Those are channels. A strategy is the singular principle that drives…
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Facebook Page vs. eMail Marketing

  • On November 8, 2017
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  • Digital Marketing, email Marketing, Facebook
You may have noticed that more and more businesses are bringing their products and services to the digital surface. Having an online presence has become one of the most effective ways of introducing your brand to a large audience without the hassle and need to spend money on print space, media advertising, and other traditional…
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Activate Customers

  • On July 19, 2017
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  • Digital Marketing, email Marketing
Activate Customers! As we said in our Coverting customers is hot post, behavior marketing is what it’s all about! And it makes sense–the information gathered allows companies to create targeted, automated email campaigns that can substantially increase the ROI of a company.  Which, for those of us who aren’t marketing experts, basically means how much…
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Converting Customers is hot!

  • On June 19, 2017
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  • customer satisfaction, Digital Marketing, email Marketing
Converting Customers Behavior based marketing is hot! And we get it–the information gathered allows companies to create targeted, automated email campaigns that can substantially increase the ROI of a company.   There are three key aspects to a behavior based marketing strategy: Conversions, engagement and retention. In today’s post we’ll focus on conversions. Conversions This…
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Why email? Seven golden reasons!

  • On May 18, 2017
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  • Digital Marketing, email Marketing
7 reasons to do email marketing Contrary to what some believe, email marketing is not dying. In fact, it is going stronger than ever. Here are the top 7 reasons to do email marketing.      1.You make more money! According to Dan Oshinsky, the Director of Newsletters at Buzzfeed, email marketing consistently turns marketing…
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